Neon is a rare, monatomic gas that glows brightly reddish-orange when electricity is passed through it. It’s a member of the noble gases group, which also includes argon, helium, krypton, and xenon (and the recently synthesized oganesson). Noble gases are inert, meaning they can’t form compounds with other substances under normal conditions.
Neon’s unreactive nature has a practical use: it’s used in certain high-voltage switching gear, as a cooling agent for very low temperatures, and in the photolithography step of silicon semiconductor manufacture. It’s also a great safety element—its luminescent colors are highly visible in dark environments, and were originally used on signs and clothing for workers on construction sites or railways.
In addition to its functional properties, neon has a strong aesthetic appeal that draws people in. The rich, vibrant hues evoke excitement and energy, making them popular in nightclubs, concerts, and other events where people want to create a lively atmosphere. They’re also a staple in digital design, where they can add visual pop and enliven a dull or drab palette.
When using neon in designs, be sure to balance its brightness with darker shades. Too much neon can overwhelm a design and look jarring. To make your neon elements stand out, pair them with muted colors like camel, biscuit, or gray. This approach also ensures that the neon accents are consistent throughout your design, rather than scattered haphazardly.